A gift is good, but an experience is even better for Mother’s Day this year Stevens, PA — This Mother’s Day, May 13th, more people will tell Mom they love her and wish her many years of good health — by giving her chocolate! According to some welcome new research, consumption of chocolate leads to [...]
New Unity Marketing report finds that gift shoppers turn first online when shopping for gifts April 17, 2012 Stevens, PA – In a reversal of historic trends, gift shoppers now rate online shopping venues as their primary ‘go-to’ source for gifting purchases, making an online e-commerce presence essential to the success of gift retailers. This is [...]
New Unity Marketing report shows Easter is gaining in importance as a gifting holiday and how marketers can tap new opportunities in the year-round gifting market April 6, 2012 Stevens, PA – The spring flowers are emerging from the ground and Christmas seems far behind us, but that doesn’t mean retailers can forget about stocking [...]
While Gift Cards are Popular, They Aren’t the Choice with the Most Growth Potential New Unity Marketing research shows which categories are trending in the gift market and how marketers can capture more of their share March 20, 2012 Stevens, PA – It’s no surprise that gift cards were the most purchased gift last year [...]
New Unity Marketing report shows Easter is gaining in importance as a gifting holiday and how marketers can tap new opportunities in the year-round gifting market March 6, 2012 Stevens, PA – The spring flowers are emerging from the ground and Christmas seems far behind us, but that doesn’t mean retailers can forget about stocking [...]
Downward shift in luxury consumer attitudes at the start of 2012 signals shift toward ‘inconspicuous’ consumption that minimizes ostentation Stevens, PA February 15, 2012 – In recent weeks some of the leading beacons of luxury indulgence, notably Richemont, Hermes and LVMH, announced remarkable revenue and profit growth for their brands. Later this week PPR is [...]
What Trends in the Luxury Market Will Impact My Business This Fourth Quarter Shopping Season? What Does the Downturn in the Luxury Consumption Index (LCI) Mean for My Brand and My Business? If a Double-Dip Occurs, How Can I Minimize Its Impact on My Business? Join Pam Danziger on Thursday September 15, 2011 at noon [...]

Meet the HENRYs (High Earning Not Rich Yet households with incomes of $100,000 or more). They along with their wealthier counterparts, including the sometimes overlooked millionaires living next door, make up the top 20 percent of household incomes in the U.S. and account for more than 80 percent of all luxury spending. You will find [...]

Announcing a webinar for Luxury Travel & Hospitality Marketers, Retailers, Advertising Agencies and Investors …. Luxury Travel Market Today & Tomorrow: Trends, Challenges, Opportunities Harnessing Insights into the Psychology of the Luxury Consumer Join Pam Danziger on Thursday April 7 at noon e.d.t. to review the latest research into the purchase behavior and psychology of [...]
…through Computers — and Increasingly via Mobile Devices — Giving Luxury Marketers 24/7 Opportunity to Sell Meanwhile young affluents reach more often for their smartphones to connect and learn Stevens, PA January 27, 2011 – If the recent recession brought with it marketer anxiety about finding, maintaining, and selling to an increasingly-skittish customer base, then [...]