When you end your presentation with “no human could retain everything I just said” …maybe you should rethink your presentation. – Barry Threw www.barrythrew.com
Conventions/conferences are events that challenge a man’s (and woman’s) stamina. They push you to the limits of creativity and performance. Companies spend hundreds of thousands, no millions to attend them annually just to reach, educate, inform, persuade other companies and the media. Two recent events are typical – Black Hat Technical Security Conference and NAB [...]
Apr 132010
We started enjoying the benefits of the Internet before it was the Internet. When the National Science Foundation awarded the first four contracts to connect engineers and scientists around the country into an on-line community, we started to work with the fledgling CERFnet that established the Western leg of the NSFnet. Up until the any-to-any [...]
Nov 022009
The excitement of introducing a new product or service can be overwhelming – and sometimes important details get lost in the exuberance to get “it” out! NOW is NOT the time to cut corners or trim the budget – especially when it’s that all important first impression! For example: I came across this HTML posting [...]
Sep 152009
Tips on Writing Holiday Features That Get You Noticed and Help Editors Prepare Their Sections Angela Mendola, Manager of Strategic Products, 703-243-0400 angela.mendola@businesswire.com NEW YORK–(BUSINESS WIRE)–Features that cover holidays are a topic that is golden to editors, and of interest to a majority of readers of all ages, young and old. Which means the media [...]
May 172009
OK folks – this SHOULD be a no brainier- but trust me – not all of you do this. As a matter of fact – there is a very large political organization out there that sends me a lot of email that contains not ONE – not a SINGLE, SOLITARE link back to their home [...]
May 052009
OK – time to really tick off all you collage trained, degree carrying, blackberry addicted, mac snobs out there. #1 – If your writing a multi-page release – learn to use headers and footers – page numbers go in the footers #2 – I don’t care what your teachers told you, if you want to [...]
May 052009
NO NOT THAT PERIOD! The one you insist on putting at the end of your sentence – when your sentence ends in a URL! OH – come on – you know what I mean – for example… Please visit us at: http://www.forexample.com. You see that last period there – a lot of you folks – [...]
May 052009
OK folks – I know it’s not cool to put the http:// in front of your URL – but did you know that unless you do – a lot of robots don’t know it’s a URL? Browsers don’t automatically highlight as a link – and unless I make into a link you and your client [...]
May 052009
The Adobe Acrobat file has really one purpose and one purpose only. To allow you distribute a file in a format that you don’t ever want to change. Not a word, not a space, not a font – NOTHING. The problem with that is that when a publisher like me – Kensei / Las Vegas [...]