MY TEAM M&M’S® AND MLB® TEAM UP TO HELP FANS CHEER ON THEIR FAVORITE MLB TEAM
Source: Mars Direct Inc
Apr 2, 2008 - 8:12:40 AM
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Mars Direct Inc., a division of Mars Snackfood US, announced today a licensing
partnership with Major League Baseball PropertiesTM to create the new MY Team
M&M’S Brand® Chocolate Candies. MY Team M&M’S® features the team logos
of any of the 30 Major League Baseball® Clubs on M&M’S®. MY Team M&M’S®
can be purchased online at mymms.com/mlb, giving fans a fun and delicious way to
demonstrate their team spirit and show their true team colors.
“MY Team
M&M’S® allows baseball fans across the country to make connections with
fellow fans and loyalists by showcasing traditional colors and logos of any of
the 30 Major League Baseball® teams on their favorite candy,” said Jim Cass,
vice president and general manager, Mars Direct. “Whether you’re gifting a
die-hard fan, hosting a baseball-themed party, or simply showing off some team
spirit, MY Team M&M’S® are a memorable way to demonstrate team loyalty and
have some fun along the way.”
Tastes Like Team Spirit
Through a
license with MLB Properties, MY Team M&M’S® lets baseball fans choose from
any of the 30 MLB team logos and colors to make key occasions more special.
Whether it’s gifting a lifelong fan on Father’s Day, creating an MLB-themed
birthday, celebrating a big win or just preparing for the teams’ first big
series, the MY Team M&M’S® blend will make watching your favorite team’s
games that much sweeter, win or lose.
Ordering MY Team M&M’S®
MY
Team M&M’S® can be ordered online at www.mymms.com/mlb or by calling
888-696-6788 (MY M&M’S). They are available in either 7-ounce bags (minimum
order: 3 bags) for $12.99 per bag, or in 10-pound bags priced at $269.99. Or
gift your favorite baseball fan with a MY M&M’S® Old Fashioned Candy
Dispenser filled with personalized chocolate candies from their favorite team,
for $59.99.
M&M'S WORLD® LAS VEGAS is located in the Showcase Mall at 3785
S Las Vegas Blvd, Las Vegas, Nevada, next to the MGM Hotel & Casino.
Visit our retail–entertainment location dedicated to the colorful fun of
M&M'S® Brand Chocolate Candies! This 28,000 square–foot, four–story monument
to chocolate is the perfect family excursion, featuring one–of–a–kind gifts and
souvenirs designed solely for M&M'S WORLD®. Also showing daily,our free 3–D
movie, "I LOST MY "M" in VEGAS, starring RED and YELLOW!
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