NEW YORK, April 22,
2008 -- American Express and Delta Air Lines (NYSE: DAL) are launching new
premium co-branded credit cards for U.S.-based consumers and small businesses
called the Delta Reserve Credit Card and the Delta Reserve for Business Credit
Card. These new products will offer added value, flexibility and new benefits
for Cardmembers who are most loyal to Delta.
The Delta Reserve Credit Cards are designed to cater to the needs of Delta's
on-the-go customers and provides Cardmembers with a greatly enhanced travel
experience through benefits such as the ability to earn Medallion® Qualification
Miles (MQMs) faster, share MQMs with family and friends for the first time ever,
access to the dedicated Breezeway priority boarding lane and frequent traveler
security line, Delta Crown Room Clubs® access, and 24-7 concierge services. The
Delta Reserve Credit Cards are now the most elite Cards offered in the line of
American Express and Delta co-branded cards.
"We are delighted to expand our partnership with Delta and to offer these
premium co-branded cards that reward our most loyal customers in new and unique
ways," said David Rabkin, vice president, Delta Cobrands, American Express. "We
know that affluent customers want access to distinctive services and
experiences, so we continually look for ways to meet these needs. With the
launch of the new Delta Reserve Credit Cards, we can deliver on that
commitment."
"The Delta Reserve Credit Card was created to offer premium customers a
best-in-class co-brand card that provides them preferential treatment when
flying Delta," said Jeff Robertson, Delta's managing director of SkyMiles. "Not
only does this unique Card offer generous rewards, it will also provide loyal
Delta customers an experience that is designed to exceed their
expectations."
The Delta Reserve Credit Cards offer distinct benefits and options that allow
Cardmembers to:
- Achieve higher Delta SkyMiles Medallion status faster:
- Earn MQMs as a first purchase bonus;
- Earn 15,000 MQMs and 15,000 bonus miles when eligible spending reaches
$30,000 in a calendar year;
- Earn an additional 15,000 MQMs and 15,000 bonus miles when eligible spending
reaches $60,000 in the same year.
- Give the MQMs earned from Card spending to colleagues, friends or family –
for the first time ever.
- Enjoy complimentary access to Delta's Crown Room Clubs with two guests when
flying on Delta.
- Access to the dedicated Breezeway priority boarding lane and frequent
traveler security line.
- Utilize American Express' Personal Concierge Service with features such as
gift buying and restaurant reservations – 24 hours a day/seven days a week.
- Receive one complimentary companion certificate each year on the
Cardmember's anniversary, good for either First or Coach Class travel.
- Access to Pay with Miles, a new exclusive benefit for Gold and
Platinum Delta SkyMiles Credit Cardmembers -- and now Delta Reserve Credit
Cardmembers. Pay with Miles offers added flexibility, allowing
Cardmembers to redeem miles for any available Delta seat, any time. Cardmembers
can book flights on delta.com and use Delta SkyMiles to pay for all or part of a
Delta ticket, with no blackout dates or inventory restrictions.
Terms, conditions, and restrictions apply to these benefits. See
www.americanxpress.com/deltareserve for details.
The Cards are available for an annual fee of $450. If a Cardmember is the
Basic Cardmember of a domestic American Express consumer Charge Card account or
of a domestic American Express small business charge card account that has an
annual fee greater than or equal to $55, the annual fee is $395.
Consumers will continue to earn Always Double Miles® (i) on every eligible
dollar they spend on Delta purchases, as well as at gas stations, supermarkets,
drugstores, home improvement stores, and more.
The new Delta Reserve for Business Credit Card incorporates all the above
benefits of the Delta Reserve Credit Card. However, the ability to earn
Always Double Miles® (ii) on every eligible dollar spent
includes the following business relevant categories: Delta purchases, gas
stations, home improvement stores, wireless phone bill payments, and office
supplies. In addition, the Business Card offers programs and services tailored
specifically to the needs of small business owners. In addition, the Business
Card provides expense management reporting, an online spend tracking system and
spending limits on additional cards that aid in better managing employee
spending.
American Express and Delta Strengthen a Growing
Relationship
American Express and Delta have had a long-term
relationship. Delta became one of the first participants in the Membership
Miles® Program from American Express in 1991, since renamed the Membership
Rewards® Program. In 1996, Delta and American Express joined forces to present
the co-branded Delta SkyMiles® Credit Card, providing consumers another way to
earn free Delta flights. Now, a full line of valuable Card products is available
-- from rewards Cards with no annual fee, to Platinum level Cards, to Cards for
small businesses.
About American Express
American Express Company
(www.americanexpress.com) is a leading global payments, network and travel
company founded in 1850.
About Delta
Delta Air Lines operates service to more worldwide
destinations than any airline with Delta and Delta Connection flights to 306
destinations in 58 countries. Delta has added more international capacity than
any major U.S. airline during the last two years and is the leader across the
Atlantic with flights to 37 trans-Atlantic markets. To Latin America and the
Caribbean, Delta offers more than 517 weekly flights to 57 destinations. Delta's
marketing alliances also allow customers to earn and redeem SkyMiles on nearly
16,409 flights offered by SkyTeam and other partners. Delta is a founding member
of SkyTeam, a global airline alliance that provides customers with extensive
worldwide destinations, flights and services. Including its SkyTeam and
worldwide codeshare partners, Delta offers flights to 841 worldwide destinations
in 162 countries. Customers can check in for flights, print boarding passes and
check flight status at delta.com.
(i) Always Double Miles® offer applies at qualifying gas
stations, home improvement and hardware stores, office supply stores, on
wireless phone bill payments, and qualifying Delta purchases. Offer applies for
U.S. transactions only. Not valid in the departments of superstores or warehouse
clubs. To pay your wireless phone bill automatically using your Delta SkyMiles
Business Credit Card, please call your wireless service provider. Offer applies
to qualifying Delta, Delta Connection® carrier, and Delta Shuttle® flights taken
with the purchase of a fare that is eligible for SkyMiles mileage credit. Offer
applies to Delta Vacations® packages but not other all-inclusive
packages.
(ii)
Always Double Miles® offer applies at qualifying gas stations, home
improvement and hardware stores, office supply stores, on wireless phone bill
payments, and qualifying Delta purchases. Offer applies for U.S. transactions
only. Not valid in the departments of superstores or warehouse clubs. To pay
your wireless phone bill automatically using your Delta SkyMiles Business Credit
Card, please call your wireless service provider. Offer applies to qualifying
Delta, Delta Connection® carrier, and Delta Shuttle® flights taken with the
purchase of a fare that is eligible for SkyMiles mileage credit. Offer applies
to Delta Vacations® packages but not other all-inclusive packages.