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Shop More, Fly More - US Airways Launches the Dividend Miles Shopping Mall
Source: US Airways, America West
Oct 25, 2006 - 8:06:00 AM

TEMPE, Ariz., Oct. 24 /PRNewswire-FirstCall/ -- Today, travelers can earn even more miles as US Airways (NYSE:LCC) launches the Dividend Miles Shopping Mall. Located at www.usairways.com/shop, Dividend Miles members now have the ability to earn miles for purchases made from many of their favorite online retailers -- just in time for the holidays.

As an added bonus, purchases made before Dec. 31 are eligible for US Airways' Everything Counts promotion, allowing all miles earned to count toward Dividend Miles Preferred status in 2007.

* The program will offer a variety of highlights including: 100 featured
stand-alone products from our Miles Mall partner, SkyMall. From Nikon
digital cameras, Callaway golf clubs or Tumi luggage. These new, brand
name products offer mileage propositions ranging from three to 10 miles
per dollar spent.
* Members can shop from over 70 top retail brands including Bass Pro
Shops, eToys.com, Homedepot.com, Lands' End(R), macys.com, Office
Depot, Inc., REI, StarbucksStore.com, SkyMall and Waterford. Earn
miles for anyone. Does your wife, son or mother-in-law need a few
miles to qualify for that free ticket? At the Dividend Miles Shopping
Mall, members can have miles earned through this program posted to any
valid Dividend Miles account they choose. They can even choose a
different account every time they shop.
* No user names or passwords to shop. To make shopping easy, all you
need to do is visit the website and enter your valid Dividend Miles
number.


"We have teamed with SkyMall to develop a program that offers a number of unique features for our customers," said John Reistrup, director, marketing programs for US Airways. "We will continue to work with SkyMall to ensure that our Dividend Miles members have access to the best shopping program in the industry."

"We are very pleased to have been selected by US Airways to develop the Dividend Miles Shopping Mall program," said Christina Aguilera, President of SkyMall. "The Dividend Miles Shopping Mall features a very broad assortment of products to suit every taste or style including a wide variety of electronics, travel, sports and home living products offered by many top brands and retailers."

SkyMall, Inc. is a specialty publishing and marketing services firm headquartered in Phoenix, Arizona. The SkyMall catalog is a quarterly publication that is distributed in airplane seat pockets. SkyMall offers high-quality, innovative merchandise from leading retailers and direct marketers through its SkyMall catalog and www.skymall.com. SkyMall also offers turn-key merchandise and fulfillment solutions for loyalty marketing programs.

US Airways and America West's recent merger creates the fifth largest domestic airline employing nearly 35,000 aviation professionals. US Airways, US Airways Shuttle and US Airways Express operate approximately 3,800 flights per day and serve more than 230 communities in the U.S., Canada, Europe, the Caribbean and Latin America. US Airways is a member of Star Alliance, which provides connections for our customers to 841 destinations in 157 countries worldwide. This press release and additional information on US Airways can be found at www.usairways.com. (LCCG)

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Visitor News: 10.25.06 Shop More, Fly More - US Airways Launches the Dividend
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