Official
Airline of SF Pride Brings “Boogie Flights” to the Streets of San Francisco
San
Francisco, Calif. — June 29, 2008 — Virgin America, San Francisco’s hometown
airline and the Official Airline of SF Pride, today unveils a “Boogie Flights”
float with over one hundred teammates in tow at the world-famous SF Pride Parade
and Celebration.
Virgin America’s teammates, along
with a team of professional roller skaters, will get the crowd along the parade
route grooving from on-board Virgin America’s first-of-its-kind roller-disco
themed float equipped with a “Sky Bridge,” signature Virgin tailfins and
plenty of star power.
“As San Francisco’s only hometown airline, we’re
honored to be a part of a celebration that has defined and enriched this
community for 38 years,” said Porter Gale Virgin America’s Vice President of
Marketing. “Virgin America is bringing the best of San Francisco to the skies,
from the most advanced on-board entertainment and technology, to cutting-edge
design and innovative, fun and friendly teammates. San Francisco has inspired
us and supported us from the very start, and we’re here today to celebrate an
event that embodies the creative, diverse and vibrant spirit of our amazing
hometown.”
Virgin America’s “Boogie Flights”
float will take to the parade route hosted by celebrity guests Lynn and Alex of
The Insider, Adam Carolla Show
and The Amazing Race
fame, as well as San
Francisco’s DJ Rolo, plus local legends -- the roller
skaters from the California Outdoor Rollersports Association (C.O.R.A). In
addition to the float, Virgin America will have an Exhibit Booth at Civic Center (open from 12 noon) where SF Pride
celebrants can register to win Virgin America gear and learn more about the
airline that is reinventing domestic travel and making flying good again.
"We are thrilled that Virgin
America has made San Francisco its home, and are excited that it is embracing
our community's largest event and the country's biggest LGBT event," said
Lindsey Jones, SF LGBT Pride Executive Director.
At 5:00pm at Virgin America’s
booth, the airline will also host a “Funky Fabulous Flight Attendant” costume
showdown, inviting SF Pride partygoers to test their fashion metal in a
competition for the most fabulously original flight attendant costume. The
lucky winner will win two roundtrip tickets anywhere Virgin America
flies.
As part of Virgin America’s
sponsorship of the event, SF Pride’s celebrity guests like Crystal Waters, have
been kicking off their journeys to San Francisco
in fabulous style on board Virgin America’s planes, which feature nightclub-like
mood lighting, custom-designed leather seats and the most advanced in-flight
entertainment system in the U.S. To further celebrate SF Pride
and to recognize the partnership between Virgin America and the San Francisco
LGBT Pride Celebration Committee, Virgin America named one of their planes, an
Airbus A320 “San Francisco Pride”.
Virgin America
currently flies to seven cities with daily flights from: SFO to LAX, SFO to JFK,
SFO to SAN, SFO to IAD, SFO to LAS, SFO to SEA, LAX to JFK, LAX to IAD and LAX
to SEA.
About
San Francisco
LGBT Pride Celebration Committee (SFLGBTPCC):
The San Francisco LGBT Pride
Celebration Committee (www.sfpride.org) is a not-for-profit membership
organization founded to produce the San Francisco LGBT Pride Celebration &
Parade. With its office located at the San Francisco LGBT Community
Center, SFLGBTPCC is dedicated to education,
commemoration of LGBT heritage and celebration of LGBT culture and liberation.
A world leader in the Pride Movement, SFLGBTPCC is also a grant-giving
organization through its Community Partners Program. Since 1997, SFLGBTPCC has
granted over $1 million dollars from proceeds of the Pride Celebration and
Parade to local not-for-profit LGBT organizations and those organizations
serving the HIV/AIDS and breast cancer communities.
About
San Francisco
LGBT Pride Celebration & Parade:
This year marks the 38th
anniversary of the San Francisco LGBT Pride Celebration and Parade. This year’s
theme is “Pride Not Prejudice” and the event will be held over the weekend of
June 28 and 29, 2008. With over 200 parade contingents, 300 exhibitors, and 18
entertainment stages and venues, San Francisco LGBT Pride Celebration and Parade
is the largest LGBT event in the nation. For more information please visit our
website at: www.sfpride.org
About Virgin
America:
Virgin America launched service in
August 2007 from its base of operations at San Francisco International Airport’s ultra-modern International
Terminal. The airline has 1400 employees. The airline’s brand new fleet of
Airbus A320-family aircraft offers guests interactive in-flight entertainment
systems, power outlets for laptops or other electronic gear and a host of other
innovative features aimed at making flying good again. In Zagat's 2007 Global
Airlines Survey of frequent fliers, the airline was ranked No. 1 among
U.S. carriers for quality in
First/Business Class and No. 2 for quality in Main Cabin. To learn more: www.virginamerica.com