RENOWNED FASHION DESIGNER JASON WU TO SHOWCASE NEW, HIGH-END DOLLS AT RECEPTION AT TREVI, AUGUST 2

LAS VEGAS (May 19, 2008) – Jason Wu, creative director, fashion designer and partner for Integrity Toys, Inc., will unveil his new line of modern fashion dolls, the AvantGuards, during a dessert reception at TREVI Italian Restaurant, August 2. One hundred guests, including doll collectors, will gather on TREVI’s elegant Mezzanine Level, which overlooks The Fountain of the Gods and the upscale shops, to get the first glimpse of the line’s premier dolls dressed in haute couture.

“Integrity Toys chose TREVI for this event because of its dramatic décor, the staircase leading to the Mezzanine Level and the huge chandelier that graces the restaurant,” said Carol Roth, public relations coordinator for Integrity Toys, Inc., which is based in Maryland and New York. “I’ve dined at TREVI and loved the Italian specialties and professional service, and it was our choice for such an important event. Jason Wu’s high-end dolls and TREVI’s ambience complement each other.”

The three debut AvantGuards – LiveWire, Lush and Eclectic -- are touted as “Fashion Metamorphs” and stand 16-inches-tall. The dolls, which don wigs for hairstyle changes and have highly articulated bodies for posing, are geared for individuals 14-years-old and up and are designed with the adult collector in mind.

Wu, 25, began his career in fashion design when he was 14-years-old, and is hailed as one of the leading New York-based, young fashion designers. Since his debut collection of women’s fashions in 2006, he has dressed some of the most recognized women in the world, ranging from socialites to celebrities. His collections are available at a variety of premium retailers, including Saks Fifth Avenue, Neiman Marcus, Ultimo and Holt Renfrew.

A designer for his eponymous women’s clothing line, Wu also oversees the design of Integrity Toys, Inc.’s high-end fashion doll lines.

Integrity Toys’ fashion dolls are currently available at FAO Schwarz at The Forum Shops at Caesars and through the FAO website, as well as through other Integrity Toys’ official dealers. The AvantGuards will be available for purchase starting this fall.

The reception at TREVI will feature desserts created by Pastry Chef Hank Sbraccia, who makes the restaurant’s gelato homemade daily. The AvantGelato will feature dark chocolate, and a custom cake will be embellished with the AvantGuards logo. Assistant General Manager Anthony Casiello will mix a specialty cocktail for the event, the AvantGuardtini.

“We’re excited about hosting Integrity Toys, Inc. at TREVI and look forward to a wonderful event,” said Nick Catanella, general manager and managing partner for TREVI Italian Restaurant. “TREVI’s location at one of the busiest shopping malls in the country, its top-notch design and style, and the staff’s custom service to every event make it an excellent choice for special occasions.”

Visit TREVI Italian Restaurant from 11 a.m. to 11 p.m. Sunday through Thursday and

11 a.m. to 12 a.m. Friday and Saturday. For reservations, more information, a complete menu, and to book a special event on the Mezzanine Level, call TREVI at (702) 735-4663 or visit www.trevi-italian.net.