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AT&T AND STARBUCKS BEGIN NATIONWIDE WI-FI ROLLOUT
Source: Starbucks Coffee Company
Apr 26, 2008 - 9:36:09 AM

AT&T Wi-Fi Service to Be Available Soon in U.S. Company-Operated Starbucks Locations With a Wireless Hot Spot; San Antonio Stores First to Deliver Complete AT&T Experience

AT&T Inc. (NYSE:T) and Starbucks (NASDAQ:SBUX) today announced the beginning of the rollout of AT&T Wi-FiSM service at company-operated Starbucks stores, kicking off a nationwide effort that will continue through 2008. At the 2008 AT&T Inc. Annual Meeting of Stockholders in San Antonio, chairman and chief executive officer Randall Stephenson announced that the companies have already started the deployment of AT&T Wi-Fi service at Starbucks locations in San Antonio, making it the first market to deliver the complete AT&T Wi-Fi experience in the U.S.

Also, as of May 1, qualifying AT&T high speed Internet and Wi-Fi customers will have complimentary Wi-Fi access at more than 7,000 Starbucks locations nationwide.  For millions of AT&T customers, that means more speed in more places – and for free – is on its way. 

“With the power of our Wi-Fi network, and through our partnership with Starbucks, we’re strengthening our ability to meet the needs of today’s mobile consumer virtually anywhere and everywhere,” Stephenson said. “Expanding our reach across company-operated Starbucks locations nationwide helps us bridge the gap between our wired and wireless offerings and affirms AT&T’s commitment to connect people with their worlds, everywhere they live and work.”

“We continue to build on the experience we know our customers expect from us,” said Chris Bruzzo, chief technology officer, Starbucks. “By partnering with AT&T as our U.S. Wi-Fi provider we aim to deliver a better value, greater convenience and seamless connectivity in a mobility centric world to our customers.”

As of May 1, qualifying AT&T customers can connect to the Internet from Wi-Fi enabled company-operated Starbucks locations nationwide by simply selecting “ATTWiFi” after powering up their computers. Free AT&T Wi-Fi service is currently offered with AT&T’s three higher-speed residential broadband packages, all small business broadband packages and with all AT&T U-verseSM offerings with high speed Internet service.

For other customers, AT&T Wi-Fi service will reach company-operated Starbucks locations on a market-by-market basis throughout the year. The experience will include a mix of free and paid connection options for both frequent and occasional Wi-Fi users and qualifying Starbucks customers. Once AT&T Wi-Fi service is available, customers will be able to shop and surf both Starbucks’ and AT&T’s respective home pages for products and services.

The initiative brings together two of the most recognizable global brands to create a powerful and convenient online experience for consumers and business customers. The San Antonio launch delivers on the companies’ joint commitment to begin the rollout of AT&T Wi-Fi service this spring.

AT&T is the nation’s largest Wi-Fi provider.* In addition to offering access from more than 17,000 hot spots in the United States, the company provides Wi-Fi access from more than 71,000 hot spots around the world, including roaming locations.

*Based on nonmunicipal hot spots available to AT&T customers

About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com.

About Starbucks Coffee Company
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting the highest quality Arabica coffee in the world. Today, with nearly 16,000 stores and more than 170,000 partners (employees) in 44 countries, Starbucks is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at www.starbucks.com.

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