Dunkin' Donuts Expands Its Oven-Toasted Menu with Sizzling Southwest
Flavor
CANTON, MA (June 30, 2008) - Dunkin' Donuts, America's favorite
everyday, all-day stop for coffee and baked goods, is spicing up summer with
sizzling Southwest flavor with the addition of its new Southwest Chicken
Flatbread Sandwich, available year-round at Dunkin' Donuts restaurants
nationwide beginning today. The newest addition to Dunkin' Donuts' Oven-Toasted
all-day menu features a grilled chicken fillet topped with cheddar cheese,
grilled peppers and onions and a maple-chipotle sauce, all perfectly pressed in
a tasty flatbread.
The introduction of the Southwest Chicken Flatbread Sandwich provides
customers with an exciting new all-day menu choice at a time when both chicken
sandwiches and southwest flavors are growing in popularity among consumers
seeking options to burgers and fried foods. According to the NPD Group, the
chicken sandwich category grew 8% in the quick service restaurant industry over
the past year, reaching more than 3 billion servings for 2007.
According to Dunkin' Donuts Brand Marketing Officer Frances Allen, the new
Southwest Chicken Flatbread Sandwich provides busy, on-the-go customers with
bold new flavors and ingredients. "Today's time-starved consumer wants a wide
variety of quick, delicious foods and beverages, available all day and every
day, without compromising quality or taste," she said. "With our new Southwest
Chicken Flatbread, we are continuing to break down the limitations of
traditional menus and offer Americans exciting and unique choices for keeping
themselves running whether it's 8 AM or 8 PM."
Dunkin' Donuts' Oven-Toasted menu launched earlier this year as the most
significant change to Dunkin' Donuts product lineup since the company launched
espresso-based beverages in 2003. In order to introduce the new menu, Dunkin'
Donuts shops received an entirely new cooking platform. New cooking ovens, using
patented technologies, deliver the "Oven-Toasted" result. Exciting Dunkin'
Donuts' Oven-Toasted menu items available all throughout the day include:
- Flatbread Sandwiches, easy to hold and eat. In addition to the new
Southwest Chicken, these hot, crispy sandwiches are available in three classic
flavors: Turkey, Cheddar & Bacon; Ham & Swiss; and Grilled Cheese.
- Personal Pizzas, available in five-inch servings. Customers can
choose from three varieties: Supreme (Italian sausage, pepperoni and green and
red peppers); Pepperoni (mozzarella and diced pepperoni) and Cheese (asiago,
mozzarella, parmesan and romano.)
- Hash Browns, lightly seasoned and served as bite-sized medallions.
The special Hash Browns container was specifically designed to fit neatly into a
car cupholder, perfect for on-the-go occasions.
Visit of Las Vegas Area Dunkin Donuts Today!
409 E. Silverado Ranch Boulevard
Henderson, NV. 89052
171 N. Gibson Road
Henderson, NV. 89052